I always find human communication a
very fascinating subject. We are the
only species on earth known to have developed such a complex language in our
communication process. Average people use 10,000 vocabularies, compared to dogs
that only understand 250. Our communication has evolved to be more than just a survival
tool. It is no longer just a necessity, it becomes our identity.
Most of the theories and models out
there define communication as transferring process. The object: information is
exchanged between subjects: speakers and listeners. By this definition, the main objective of
communication is therefore to copy information (the ideal condition when the listeners
get exactly what the speaker tells). While there is really nothing wrong with
this concept, I prefer a more abstract but appealing way to see communication:
that to communicate is to connect. By looking at this perspective, the consequence
of failing communication is failing in relationship (it is applicable to social
relationship, such as husband-wife, and also professional relationship, like
buyer-seller, superior-subordinate). Communication also has a growing process:
an effective communication will result in strong connection, and the more you connect
the more efficient your communication (the conversation is no longer restricted
by limited vocabs and knowledge).
Effective communication skills help us in
connecting to other people. They are like tools and blueprints to build a
robust bridge across the river. Using unsuitable tools will only result in more
labor or even a failing bridge. While systematic approach provided by books and
lectures might help in some way, the heart of communication profoundness can be seen in good
advertisements. You know it is a good advertisement when you feel natural to
have Coke with your Happy meals. When the connection is well built, the
communication process can be effortless, spontaneous yet subtle.
